The Swig Company
OBJECTIVE A major rebrand after 43 years to a new look that focused on CRE strategy for growth INDUSTRY Commercial Real Estate SERVICES Research, naming, branding, design, website, and marketing Shaping Innovation in Commercial Real Estate The Swig Company has nearly 90 years of history in San Francisco and owns and manages property nationally. Having…
Read MoreThe Bond
OBJECTIVE To position this property as a high-end location on the Oakland waterfront and work with brokers on sales materials INDUSTRY Real Estate and Urban Development SERVICES Research, naming, branding, design, website, digital marketing and launch Luxury Condos in Jack London Square, Oakland Radiant developed the marketing and branding for East Bay classically-inspired, contemporary apartments.…
Read MoreBrooklyn Basin
OBJECTIVE To create a brand and public image to position and build awareness for Brooklyn Basin as a premier waterfront neighborhood in the Bay Area. INDUSTRY Real estate development SERVICES Research, naming, branding, design, website, marketing, launch event Launching a New Waterfront Neighborhood This 65-acre new development is one of the largest and most dynamic…
Read MoreWorld Market
OBJECTIVE Standardize the new brand look and feel of new and existing stores INDUSTRY Retail Experience SERVICES Research, branding, design, and marketing materials Reimagining the Brand and Store Environment World Market was embarking on the first major rebrand in 16 years and the expansion of stores beyond their current 254 stores locations. World Market needed…
Read MoreAquatic Park Research Campus
OBJECTIVE Unify the parts of a life science campus into a single branded entity INDUSTRY Real Estate SERVICES Strategy, branding, design, marketing materials and website Shaping and Launching Berkeley’s Life Sciences Research Campus Radiant developed a distinctive brand, signage system, banners, and wayfinding, to create a memorable identity for the 18 buildings of this West…
Read MoreCLI Real Estate
OBJECTIVE Create a refreshed brand and all new website to communicate CLI’s experience and growth into the multifamily housing market INDUSTRY Real Estate Development SERVICES Research & assessment, strategy, branding, website Rebranding a Commercial Real Estate Firm Based in the Bay Area and Sacramento Radiant worked closely with the CLI team in developing a new…
Read MorePrado Group
OBJECTIVE Create and launch the new strategy for development investment and position the company for growth INDUSTRY Real Estate Development SERVICES Branding, strategy, design, website, and launch Strategy For Growth and Investment in New Real Estate Markets Radiant worked with senior management to revise and update core branding and marketing materials to position Prado as…
Read MoreDolby Via/LA Licensing Alliance
OBJECTIVE Create and launch the new merged company to the global IP market in a global conference setting INDUSTRY Technology/Innovation SERVICES Branding, strategy, design, digital marketing, website and launch Launching the Merger of a Leading IP Technology Company Dolby’s Via Licensing was a licensor of technology patents worldwide. From the hundreds of mobile phone patents…
Read MoreCerrito Vista
OBJECTIVE Build awareness and direct leads to rental office for a unique office and art studio space for small business INDUSTRY Urbanism and Real Estate SERVICES Research, strategy, naming, branding, design, website, marketing and launch Shaping a New Community with a Sense of Place Radiant worked with the developer of this El Cerrito, California housing…
Read MoreArtthaus
OBJECTIVE Create a new website and marketing program to attract entrepreneurs and creatives in Oakland INDUSTRY Urbanism, real estate, marketing SERVICES Research, strategy, branding, design, website, marketing and launch Building a community of workspaces for entrepreneurs and small businesses We worked with Riaz Capital to brand and launch Artthaus, a clever transformation of a 100-year-old…
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