World Market
OBJECTIVE Standardize the new brand look and feel of new and existing stores INDUSTRY Retail Experience SERVICES Research, branding, design, and marketing materials Reimagining the Brand and Store Environment World Market was embarking on the first major rebrand in 16 years and the expansion of stores beyond their current 254 stores locations. World Market needed…
Read MoreAquatic Park Research Campus
OBJECTIVE Unify the parts of a life science campus into a single branded entity INDUSTRY Real Estate SERVICES Strategy, branding, design, marketing materials and website Shaping and Launching Berkeley’s Life Sciences Research Campus Radiant developed a distinctive brand, signage system, banners, and wayfinding, to create a memorable identity for the 18 buildings of this West…
Read MoreCLI Real Estate
OBJECTIVE Create a refreshed brand and all new website to communicate CLI’s experience and growth into the multifamily housing market INDUSTRY Real Estate Development SERVICES Research & assessment, strategy, branding, website Rebranding a Commercial Real Estate Firm Based in the Bay Area and Sacramento Radiant worked closely with the CLI team in developing a new…
Read MorePrado Group
OBJECTIVE Create and launch the new strategy for development investment and position the company for growth INDUSTRY Real Estate Development SERVICES Branding, strategy, design, website, and launch Strategy For Growth and Investment in New Real Estate Markets Radiant worked with senior management to revise and update core branding and marketing materials to position Prado as…
Read MoreDolby Via/LA Licensing Alliance
OBJECTIVE Create and launch the new merged company to the global IP market in a global conference setting INDUSTRY Technology/Innovation SERVICES Branding, strategy, design, digital marketing, website and launch Launching the Merger of a Leading IP Technology Company Dolby’s Via Licensing was a licensor of technology patents worldwide. From the hundreds of mobile phone patents…
Read MoreCerrito Vista
OBJECTIVE Build awareness and direct leads to rental office for a unique office and art studio space for small business INDUSTRY Urbanism and Real Estate SERVICES Research, strategy, naming, branding, design, website, marketing and launch Shaping a New Community with a Sense of Place Radiant worked with the developer of this El Cerrito, California housing…
Read MoreArtthaus
OBJECTIVE Create a new website and marketing program to attract entrepreneurs and creatives in Oakland INDUSTRY Urbanism, real estate, marketing SERVICES Research, strategy, branding, design, website, marketing and launch Building a community of workspaces for entrepreneurs and small businesses We worked with Riaz Capital to brand and launch Artthaus, a clever transformation of a 100-year-old…
Read MoreThe Caspian
OBJECTIVE Create a campaign featuring the waterfront location of this new residential building through branding and communications to build an effective leasing program INDUSTRY Real Estate SERVICES Research, strategy, naming, branding, website, marketing and launch New Style of Housing Development on the Waterfront Working with Signature Development Group, we helped launch the Caspian, the latest…
Read MoreMIRO a new office concept by BGO
OBJECTIVE Communicate this unique office concept targeted at brokers and potential tenants INDUSTRY Real Estate SERVICES Research, analysis, strategy and assessment, branding, strategy, website, communications and communications and digital marketing. Branding and Marketing a New Nationwide Office Concept BGO is a leading, global real estate investment management advisor, real estate lender, and a globally recognized…
Read MoreThe Kittredge
OBJECTIVE Creating a new lifestyle community for students close to UC Berkeley INDUSTRY Real Estate & Housing SERVICES Branding, website, strategy, design and digital marketing Lifestyle Housing Near UC Berkeley Campus Radiant worked closely with the developer to highlight the value and amenities of this seven-story 184-unit development, focusing on core features such as the…
Read More